When was pringles invented




















In , when other manufacturers caught wind of these new creations, they demanded Pringles stop calling themselves chips. Seems petty to us, but who can say. The Food and Drug Administration can, actually. As Pringles became more and more popular, the company started looking toward new markets.

In , it set its sights on Europe, Latin America, and Asia, which meant new flavors as well. Things were going great for Pringles until , when a United Kingdom tax on potato snacks threatened sales overseas. Rather than raise prices or pull products from shelves, Pringles rebranded once more. They were no longer chips, nor potato crisps.

That same year, Baur dies and his family honored his legacy by burying his cremated remains in a Pringles can. As he would have wanted, people continue to enjoy Pringles. So much, in fact, that they started getting creative with how they eat them. But it seems reasonable to me that the creators of Pringles may have named the chips after their fellow inventor as a kind of homage. The patent was actually cited by one of the Pringles' several corporate inventors, and by many others in the snack chip technology world.

At the very least, it would be a most remarkable coincidence that a key patent-holder's name in their field happened to find its way onto a product. Or it may have been that the syllables of Pringles were simply floating in the air surrounding the snack food world. In any case, it is appropriate that the answer to Pringles' naming mystery would be found in the patent literature, as they were a harbinger of massive technological change in the food world.

A revolution in the potato chip delivery system. It's actually like Ikea's flat-packed furniture model. But first, they had to try to convince Americans that they even wanted such a chip. And in , it seemed like the way to do it was to sell Pringles as a marker of technological progress. Better living through chemistry! Take a look at this most-excellent advertisement. By PN Staff 19 August Richard Rhodes, business unit director at Sun Branding Solutions, relates the story of the now famous Pringles tube.

Before Pringles, crisps, or chips to our American friends, came in bags. However the problem was that many of the snacks became broken in the bag, spoiling the eating experience.

It took it almost a decade of stop-start work before the classic saddle chip — technically a hyperbolic paraboloid — was developed. Having created this perfect shape, it needed a package to keep the product in tip top condition.

Because the chips can stack, the Pringles cardboard tube was devised as a crush-proof way of keeping them in alignment. The can featured the plastic resealable lid which remains a feature today and helps the brand maintain its premium positioning.



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